Retail investors are buying the dip

These statistics relate to the first full day of trading since the measures were announced (3 April) on the eToro platform, and show that many are buying the dip, particularly in US blue chip stocks

How did retail investors trade on 3 April, the first full trading day after Trump’s ‘Liberation Day’ tariff announcement?

• Buy the dip mentality: Data shows that more long positions were opened than closed on 3 April, suggesting retail investors viewed tariff-related price dips as an opportunity rather than a cause to panic-sell.

• UK trading surge: In the UK, the number of long positions opened on 3 April was 44% higher than the average number opened per day in March, a clear sign of heightened market engagement.

• Global investors also piled in: Globally, the number of long positions opened was 51% higher than the average number opened per day in March.

• Nike: Both in the UK and globally, the most traded stocks on 3 April are dominated by big tech names like Nvidia, Tesla and Amazon. But Nike also emerged as a buy-the-dip favourite as its share price tumbled 14% due to hefty tariffs on Asian nations where the sportswear brand produces most of its footwear.

Are investors buying the dip?

Retail investors on eToro bought the dip on US AI stocks whose share price have taken a hit following tariff announcements in Q1. Comparing Q1 2025 and Q4 2024,

• Nvidia saw a 21% rise in holders globally (23% among UK users)
• TSMC saw a 17% rise in holders globally (18% among UK users)

Many also bought the dip on major cryptoassets which have plunged in the past quarter:

• Solana saw a 17% rise in holders globally (18% among UK users)
• Bitcoin and XRP both saw a 5% rise in holders globally. Among UK users this was 4% and 6% respectively, with XRP now the most held cryptoasset on eToro in the UK.